My passion for design, usability and the entire creative process underpin my solid foundation and expertise in brand development, implementation and management. These abilities — combined with my strengths in strategy, creative direction and hands-on visual communications — enable me to take abstract concepts and formulate them into meaningful and effective processes, assets and campaigns.

 

I possess an ideal blend of creativity, innate grasp of design elements, and analytical skills for solving complex business challenges, allowing me to provide a unique, well-rounded perspective. I approach design from both a creative and business standpoint — envisioning the big picture while tending to the nuances vital to each step. I’m diligently focused on achieving overall business goals through design function and purpose — whether it be to problem-solve, educate, entertain, motivate or simply delight.